The effect of corporate brand reputation on brand attachment and brand loyalty: automobile sector

A Concertación de Partidos por la Democracia, uma coalizão de partidos de centro-esquerda, herdeira direta da aliança de partidos políticos pelo “NO”, conformada para o

[ 19 ], that uses information from captured images to control the velocity of robots depending on the quantity of raw material needed to be transported, and blockchain to store

(Rohleder & Silver, 1997; Rosemann, 2006) enfatizaram a economia proporcionada pelo BPM (Business Process Management) e , segundo (Luo & Tung, 1999), a modelagem

The paper analyses the nature and features of the Knowledge Regions and their emergence in the international system as strategic players in the process of glocalization,

It were performed material characterization tests of concrete blocks and the mortar used, and four types of mechanical characterization tests for this type of

Given the central role played by educational attainment in setting individuals life course and, consequently, in the process of cumulative advantages/disadvantages, the main aim of

Tabela 1: Características Gerais da Amostra...66 Tabela 2: Consistência Interna dos Instrumentos...76 Tabela 3: Caracterização do estilo de vinculação entre os grupos...77 Tabela

Finally, this research also extends the theoretical value of brand heritage by demonstrating that consumers process aspects related to brand history through the