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Customer relationship management strategies

CUSTOMER RELATIONSHIP MANAGEMENT MODEL – A STRATEGIC AND ANALYTICAL APPROACH FOR AMORIM TURISMO TATIANA LIMA COELHO Nº 813

CUSTOMER RELATIONSHIP MANAGEMENT MODEL – A STRATEGIC AND ANALYTICAL APPROACH FOR AMORIM TURISMO TATIANA LIMA COELHO Nº 813

... ’ strategies to attract customers, because these have a high bargaining power due to the low switching costs as well as low ...developing strategies to attract and retain them, “customer loyalty has ...

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A IMPORTÂNCIA DO CUSTOMER RELATIONSHIP MANAGEMENT NA GESTÃO DE RELACIONAMENTO DOS CLIENTES VISANDO OS OBJETIVOS DA EMPRESA

A IMPORTÂNCIA DO CUSTOMER RELATIONSHIP MANAGEMENT NA GESTÃO DE RELACIONAMENTO DOS CLIENTES VISANDO OS OBJETIVOS DA EMPRESA

... the customer, not the product, so the relationship that the company develops with customers is the major differential within a competitive ...The customer, in this context, is part of the company's ...

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Concept of Customer Relationship Management as an example of innovation in banking sector

Concept of Customer Relationship Management as an example of innovation in banking sector

... Banks are increasingly developing various marketing strategies in order to develop a competitive advantage that provides customers with superior value compared to competitive offerings. Nowadays there are more and ...

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UNDERSTANDING CUSTOMERS' EVALUATIONS THROUGH MINING AIRLINE REVIEWS

UNDERSTANDING CUSTOMERS' EVALUATIONS THROUGH MINING AIRLINE REVIEWS

... airline customer relation ...and management strategies to improve customer ...develop customer process have to form marketing strategies considering frequent flyer passengers in ...

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Presentation and Model Review of Customer Relationship Management (Crm) to Enhance Customer Satisfaction and Loyalty

Presentation and Model Review of Customer Relationship Management (Crm) to Enhance Customer Satisfaction and Loyalty

... the customer behavior and try to discover and provide the better ways to satisfy and retain the loyal customers by the use of new ...appropriate management models, is one of the best options in advancing ...

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A study on effects of knowledge management on the success of customer relationship management

A study on effects of knowledge management on the success of customer relationship management

... Mirzamohammadi and Basirat Fard (2012) investigated factors affecting productivity and the role of CRM in a case study of home appliance manufacturing. They presented the decentralized supply chain with two suppliers and ...

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An empirical investigation on the effects of electronic banking on key customer relationship management

An empirical investigation on the effects of electronic banking on key customer relationship management

... using customer information. The relationship between organization and customers consist of a bilateral and ongoing ...The relationship can be long-term or short-term, continuous or discontinuous, ...

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DATA MINING IN CUSTOMER RELATIONSHIP MANAGEMENT

DATA MINING IN CUSTOMER RELATIONSHIP MANAGEMENT

... Current markets are subject to rapidly globalizing, competitive features of products and services are almost identical, and this is a massive market of bidders. Because of the size and complexity of these markets, mass ...

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Amanda Letícia Pit Nunes1 Otavio Jorge Grigoli Abi-Saab2 Ricardo Ralisch

Amanda Letícia Pit Nunes1 Otavio Jorge Grigoli Abi-Saab2 Ricardo Ralisch

... O Customer Relationship Management pode ser considerado uma estratégia empresarial que visa conhecer seus clientes para atender suas expectativas, na intenção de ...

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Turistlerin Anadolu Misafirperverliği Algısının Müşteri Memnuniyeti ve Müşteri Sadakatine Etkisi (The Impact of the Customer Perception of the Anatolian Hospitality on the Custumer Satisfaction and Customer Loyalty)

Turistlerin Anadolu Misafirperverliği Algısının Müşteri Memnuniyeti ve Müşteri Sadakatine Etkisi (The Impact of the Customer Perception of the Anatolian Hospitality on the Custumer Satisfaction and Customer Loyalty)

... In the research, customer satisfaction having a strong effect on customer loyalty, customer satisfaction mediating the relationship between the perception of Anatolian ho[r] ...

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Patient Experience Shows Little Relationship with Hospital Quality Management Strategies.

Patient Experience Shows Little Relationship with Hospital Quality Management Strategies.

... Although a patient-centered approach is widely advocated, hospital performance on PREMs varies substantially. There is evidence that patients frequently do not receive important information on their condition and options ...

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Applying relationship marketing to enhance nação capoeira’s market performance

Applying relationship marketing to enhance nação capoeira’s market performance

... To discuss the buying process of potential Nação Capoeira clients we will be following a customer life cycle model with 6 stages; find, consider, expand, purchase, grow and advocate. Potential customers find out ...

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CUSTOMER RELATIONSHIP MANAGEMENT: UMA FERRAMENTA

CUSTOMER RELATIONSHIP MANAGEMENT: UMA FERRAMENTA

... A definição destas três questões teve como objectivo a proposta de uma solução de um veículo de comunicação, um cartão de fidelização, que permitisse suprir as necessidades[r] ...

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O software Customer Relationship Management na Medical Diagnostic Aragón: uma análise à luz do conceito Quadruple Helix

O software Customer Relationship Management na Medical Diagnostic Aragón: uma análise à luz do conceito Quadruple Helix

... Segundo Payne e Frow (2009), a CRM diz respeito à estratégia, a gestão da criação dupla de valor, o uso inteligente de dados e tecnologia, a aquisição de conhecimento do cliente [r] ...

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CRM Enhancement

CRM Enhancement

... Customer Relationship Management (CRM) shows the customer behavior and satisfies the Key Performance Indicators (KPI) in a large organization. Using a Decision Support System (DSS) or a set of ...

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PENGARUH E-CRM DAN SERVICE QUALITY TERHADAP CUSTOMER SATISFACTION DAN DAMPAKNYA TERHADAP CUSTOMER LOYALTY PADA PT XL

PENGARUH E-CRM DAN SERVICE QUALITY TERHADAP CUSTOMER SATISFACTION DAN DAMPAKNYA TERHADAP CUSTOMER LOYALTY PADA PT XL

... melalui Customer Relationship Management (CRM), memungkinkan terciptanya kesetiaan pelanggan yang tidak hanya setia terhadap produknya saja tetapi juga setia pada ...

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The Impact of the Implementation of Business Intelligent to Support Decision-Making in the American Banking Industry: A Literature Review

The Impact of the Implementation of Business Intelligent to Support Decision-Making in the American Banking Industry: A Literature Review

... change management play a huge role in changing the old ...in customer relationships where the customer as the center of all aspects of company ...senior management, and important staff in the ...

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BUSINESS PLANNING IN NONPROFIT: LAYING THE GROUND FOR CUSTOMER RELATIONSHIP MANAGEMENT IN INSTITUTO DE EMPREENDEDORISMO SOCIAL

BUSINESS PLANNING IN NONPROFIT: LAYING THE GROUND FOR CUSTOMER RELATIONSHIP MANAGEMENT IN INSTITUTO DE EMPREENDEDORISMO SOCIAL

... • Social initiatives – this group of stakeholders entails all the social initiatives that work with IES and that came across the organization through social entrepreneurs that have a relationship with IES or ...

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Análise das estratégias da cadeia de fornecimento: um estudo de caso em uma pequena empresa

Análise das estratégias da cadeia de fornecimento: um estudo de caso em uma pequena empresa

... all strategies are related, and there is a relation between the top (objectives, policies and choices) and base (operational practices) of the pyramid, the compatibility and coherence are validated by the ...

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