Success of B2B relationship
The role of relationship marketing on building B2B relations on the non-profit sector
... implementation of the brand vision, it should reflect the core values of the non-profit and the reason why the organization is different than the ...definitions of the brand’s beliefs” (Quader & ...
268
On the critical success factors for B2B e-marketplace
... factors of success/failure for implementation of ...mutual relationship between factors. According to comments of 25 experts of vehicle manufacturing firms, some factors were ...
10
FRANCHISOR-FRANCHISEE RELATIONSHIP QUALITY: TIME OF RELATIONSHIP AND PERFORMANCE
... context of inter-organizational exchange, as well as within the context of inter-personal interactions, given their social and subjective nature (Dant, Weaven, & Baker, 2013), whose relationship ...
11
Bringing Relationship Marketing Theory into B2B Practice: The B2B-RP Scale and the B2B-RELPERF Scorecard
... benefits of relationships, the reason being that there is no established yardstick by which to measure the performance of individual ...definition of a clear metric and the attribution of ...
27
Success-slope effects on the illusion of control and on remembered success-frequency
... the success-frequency of 1/6 was low in the context of the soccer ...upwards-adjustment of estimates in all conditions could have produced the ob- served pattern in the following ...beginning ...
14
Determinants of brand relevance in a B2B service purchasing context
... case of new purchases, while reputation exhibited a higher relevance for modified re-buys ( Table I / Figure 2 ...experience of that particular purchase, which may occur in new ...
13
Qualidade, satisfação e lealdade num contextos B2B
... A aplicação das normas do ISO 9001, a implementação de um sistema de gestão de reclamações e a recolha de dados sobre a lealdade e a satisfação dos seus clientes não são su[r] ...
64
Loja expandida: desenvolvimento de uma solução B2B
... Numa loja B2B, as transações requerem um sistema de negócios complexo. Os clientes selecionam os produtos, providenciam uma morada para entrega e realizam uma encomenda. O pagamento não é feito no ato da ...
107
Plano de marketing B2B - Papelaria Alto
... O Marketing B2B difere do Marketing B2C a vários níveis, pelo que foi importante ter em conta essas diferenças e aplicá-las ao projecto. Assim, as estratégias delineadas obedecem ao contexto empresarial, ...
56
Marketing digital B2B: Marca digital
... Institute of Direct and Digital Marketing (IDM) complementa esta afirmação e vai mais longe defendendo que o Marketing digital é “a aplicação de tecnologias digitais que criam canais de mercado online, ...
73
QUEBRA DE PARADIGMAS NAS TRANSAÇOES COMERCIAIS B2B
... As redes que interligam os computadores são fun- damentais na operação de um sistema B2B.As redes têm que possuir protocolos de comunicação de mer- cado, como o TCP/IP utilizado na Inter[r] ...
7
Customer success
... parts of the business in order to make decisions for the product and the entire customer ...part of its customer success ...transformation of leads into customers, this model identifies ...
32
SERUM ALBUMIN – A MARKER OF SURGICAL SUCCESS
... Albumin is the name used to describe proteins readily soluble in water and coagulate by heating. The most abundant protein found in the serum is albumin in humans. Albumin is the key transporting medium i.e. it helps to ...
2
Measuring the success of fiscal consolidations
... characteristics of the fiscal episodes, the fiscal conditions prevailing just before the beginning of a consolidation episode seem to have had an impact on the size of subsequent ...size of ...
12
Evaluation of Business Intelligence Projects Success
... dimension of the company. A BI department allows to improve the analysis of the business, and the data is structured to support the ...vision of all information about the ...
12
Predictors of student success in Higher Education
... performance of students in secondary school and/or the scores obtained in national ...weight of these two scores on the admission decision is a relevant policy topic, given its implication on who is ...
22
Nokia- The surprising success of textbook wisdom
... manufacture of automobiles in ...vice of a durable concept and by developing innovative manufacturing methods it would be possi- ble to create a mass market for ...
16
The Success of Self-Testing for Anticoagulation Therapy
... version of the one-stage PT test. Af- ter a drop of blood is applied to the test strip, it is drawn into the test area and mixed with reagents that initiate ...
4
Paradox theory and the paradox of success
... study of paradox and adjacent themes in organizational studies has grown rapidly over the last 25 ...study of innovation processes (Andriopoulos & Lewis, 2009; Atuahene-Gima, 2005), top management teams ...
26
Effects of Success for All on Reading Achievement
... theory of action (Peurach & Glazer, 2012). Summaries of teacher log data reported by the SII research make this point repeatedly for SFA with respect to early elementary reading (and with respect to ...
10