Shaker Verlag Aachen 2013

Shaker Verlag Aachen 2013

Wirtschaftswissenschaftliches Forum der FOM Band 8

Matthias Schubert

Chancen und Grenzen der Online-Kommunikation im Kundenbindungsmanagement von

Genossenschaftsbanken

Bibliografische Information der Deutschen Nationalbibliothek

Die Deutsche Nationalbibliothek verzeichnet diese Publikation in der Deutschen Nationalbibliografie; detaillierte bibliografische Daten sind im Internet über http://dnb.d-nb.de abrufbar.

Copyright Shaker Verlag 2013

Alle Rechte, auch das des auszugsweisen Nachdruckes, der auszugsweisen oder vollständigen Wiedergabe, der Speicherung in Datenverarbeitungs- anlagen und der Übersetzung, vorbehalten.

Printed in Germany.

ISBN 978-3-8440-1579-9 ISSN 2192-7855

Shaker Verlag GmbH • Postfach 101818 • 52018 Aachen Telefon: 02407 / 95 96 - 0 • Telefax: 02407 / 95 96 - 9 Internet: www.shaker.de • E-Mail: info@shaker.de

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