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Performance of methods of database capturing in email marketing campaigns

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Academic year: 2021

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Figure 3 - Exclusive Capturing Campaign method.
Figure 4 - Trends in online vs. traditional media advertising spending (in billion $US)
Figure 6 - Effects of different media types on marketing communication budgets and revenue flows (Edelman &
Figure 7 shows the online advertising industry, including the relevant players and their inter- inter-relationships
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