• Nenhum resultado encontrado

co-creation

Value co-creation in sharing systems: Airbnb guests' participation in value co-creation practices

Value co-creation in sharing systems: Airbnb guests' participation in value co-creation practices

... value co-creation processes and practices, and to some extent, value co-destruction, participation in isolated practices/processes has an insignificant relationship with satisfaction and the ...

137

The Strategic Impact of Corporate Responsibility and Criminal Networks on Value Co-Creation

The Strategic Impact of Corporate Responsibility and Criminal Networks on Value Co-Creation

... value co-creation presents some form of social ambiguity when used in the classic sense without its ethical com- ...value co-protection as an integral and strategic aspect of value co-cre- ...

61

Players Imbuing Meaning: Co-creation of Challenges in a prototype MMO

Players Imbuing Meaning: Co-creation of Challenges in a prototype MMO

... their co-players they were attributing the Manifestations with ...for co-creation described here is promising for future work, for example for design projects that may ex- plore stories and ...

26

“Conservation” and co-creation through film tourism at heritage sites: An initial focus on Northern Ireland

“Conservation” and co-creation through film tourism at heritage sites: An initial focus on Northern Ireland

... Abstract | An increasing number of film and television successes such as Game of Thrones and Dracula Untold have utilised heritage sites throughout Northern Ireland. This creates an opportunity for heritage sites to ...

11

It takes two to tango: co-creation for sustainable development in the food retailing sector

It takes two to tango: co-creation for sustainable development in the food retailing sector

... and Co- creation and brought some more insights on these ...is co-creation, since it was observed in the interviews that it is not being done ...in co-creation as a part of it, ...

81

Co-creation of tourism experiences and the use of social media (ICTS) as key tools for innovation and value creation in the tourism industry

Co-creation of tourism experiences and the use of social media (ICTS) as key tools for innovation and value creation in the tourism industry

... the creation of a tourism experience to a higher level of happiness and ...value co-created and a measurement of the impact that social media platforms have on travel related decisions and actions and which ...

134

Co-creation of tourism experience: attention, involvement and memorability

Co-creation of tourism experience: attention, involvement and memorability

... Activities are part of tourism experiences (Morgan, 2007b) or more truly, experiences arise from activities (Ooi, 2003), and involve active participation of the tourist (Aho, 2001; Mkono, 2012). This active participation ...

223

Co-creation in hospitality industry: a case study on the drivers of traveler-generated content

Co-creation in hospitality industry: a case study on the drivers of traveler-generated content

... why co-creation ended up becoming such a relevant topic even present on this thesis ...into Co-Creation activities too once hotels reply to those reviews and approach it as areas of ...

93

Customer Knowledge Co-creation Process in New Product Development

Customer Knowledge Co-creation Process in New Product Development

... knowledge co-creation among the main actors in the business ecosystem – or network – of which global firms are a part – customers, suppliers, competitors, and business partners (Fig ...knowledge ...

6

Driving consumer co-creation of value through consumer engagement: an investigation on antecedents and consequences of consumer engagement in the airline industry

Driving consumer co-creation of value through consumer engagement: an investigation on antecedents and consequences of consumer engagement in the airline industry

... of co-creation of value, also consumers among themselves and brand communities can be a source of value (Lin et ...From co-creation perspective, each actor is an important contributor that ...

251

A Social Vision for Value Co-creation in Design

A Social Vision for Value Co-creation in Design

... value co-creation paradigm changes the entire dynamics between the usual business constituencies, making every actor a source of new value for custom- ...value co-cre- ation business models should ...

47

Perception of Value Co-creation Actions in Agricultural Cooperatives

Perception of Value Co-creation Actions in Agricultural Cooperatives

... value co-creation (Grönroos, 2011; Prahalad & Ramaswamy, 2004a, ...value co-creation process can be favored in a cooperative because the member is both the owner and consumer of the ...

32

VALUE CO-CREATION IN THE SPECIALTY COFFEE VALUE CHAIN: THE THIRD-WAVE COFFEE MOVEMENT

VALUE CO-CREATION IN THE SPECIALTY COFFEE VALUE CHAIN: THE THIRD-WAVE COFFEE MOVEMENT

... 2000; Ritzer & Jurgenson, 2010; Vargo & Lusch, 2008). Products are no longer appreciated only because of their intrinsic properties but also because of the experiences they promote. Customers are resource ...

13

8th INTREPID Report: The future of university as if sustainability mattered: A co-creation experience through Theory U journey

8th INTREPID Report: The future of university as if sustainability mattered: A co-creation experience through Theory U journey

... innovation and creative solutions in the administration. The Nexus24 community act as a living lab, exploring and experimenting, connecting people and creating knowledge to spread this new form of management inside and ...

27

RAM, Rev. Adm. Mackenzie  vol.18 número5

RAM, Rev. Adm. Mackenzie vol.18 número5

... value co-creations concluded, but are no longer in the network, which is why they did not participate in the validation of ...developing co-creations, meaning they are in the design ...value ...

29

“Brand play” versus “Brand attack”

“Brand play” versus “Brand attack”

... non-collaborative co-creation in action, in our context with respect to brand imagery, brand meaning and brand ...such co-creation is not necessarily negative just because it is “non- ...

15

OSER LIRE À PARTIR DE SOI. ENJEUX ÉPISTEMOLOGIQUES, ÉTHIQUES ET DIDACTIQUES DE LA LECTURE SUBJECTIVE

OSER LIRE À PARTIR DE SOI. ENJEUX ÉPISTEMOLOGIQUES, ÉTHIQUES ET DIDACTIQUES DE LA LECTURE SUBJECTIVE

... epistemological point of view as the act of co-creation of the text by the reader. During the reading process, the reader lives an experience that transforms him, broadens his reference[r] ...

16

Aproveitando o valor do cliente através de experiências co-criativas: um olhar sobre as empresas hoteleiras

Aproveitando o valor do cliente através de experiências co-criativas: um olhar sobre as empresas hoteleiras

... of co-creative propositions (Andrades & Dimanche, 2014; Bertella, 2014; Buhalis, 2001; Campos et ...ment. Co-creation is both a praxis of contem- porary tourism (performance turn) and a business ...

14

Active engagement in the facebook brand pages of luxury hotels

Active engagement in the facebook brand pages of luxury hotels

... Keywords: Key words: user-generated content; Social Media; Facebook; consumer engagement; self-congruity, perceived advantages, passive users, active users, co- creation[r] ...

118

Knowledge creation in small-firm network

Knowledge creation in small-firm network

... knowledge creation projects are increasingly important, as ‘‘the competitiveness of SF will increasingly depend on the quality of the knowledge they apply to their business processes and the amount which is ...

14

Show all 10000 documents...

temas relacionados