[PDF] Top 20 A study on influencing factors on brand loyalty: A case study of Mobile industry

... Brand loyalty plays essential role on product development especially in mobile ...to study the effects of different factors including brand associate, brand ... See full document

... studies of consumer behavior in the context of internet-based ...results of an empirical study of e- consumer behavior demonstrated that brand trust was achieved through the ... See full document

... impacts of image congruence on customers’ post-purchasing behaviors, concentrating specifically on customer satisfaction and brand loyalty in the lodging ...impacts on customer ... See full document

... customer loyalty, we have to know whether loyalty is a behavior standard or an attitude ...Behavioral loyalty tries to describe brand loyalty based on real observed purchases in ... See full document

... component of post-purchase attitude. Kim et al. (2009) investigated the role of retail quality, e-satisfaction and e-trust in online loyalty ...based on total satisfaction on each ... See full document

... banking industry in Iran and there is a growing trend on emerge of new banks, which makes it difficult for existing banks to keep market ...we study the effect of advertisements ... See full document

... sense of familiarity, or to “recreate a sense of home” (Bengtsson, ...targeting mobile consumers might need to provide experiences that remind their customers of home in order to bond ... See full document

... important factors, influencing customers to purchase more from one of well- known food market operating in capital city of Iran named ...impacts of six factors including ... See full document

... range of environmental conditions where market orientation was positively related to ...impact of strategy and market orientation on the performance of the travel industry in a ... See full document

... point of this channel is the permission-based feature, implying that subscribers have the option to decide if they want or not to be reached by email (Fariborzi & Zahedifard, ...23% of the analysed ... See full document

... enactment of the Takaful Act 1984, Malaysia’s Takaful industry has been achieving momentum and increasingly recognized as a signifi cant contributor to Malaysia’s overall Islamic fi nancial ...based ... See full document

... toll on organizations and their employees (Francis & Barling, 2005; Hart & Cooper, 2001; Tziner & Sharoni, 2014) and even go beyond them, up to the level of the society at large (Petreanu et ... See full document

... important factors influencing implementation of ERP ...proposed study designs a questionnaire in Likert scale consists of 45 questions, distributes it among some ...Measure of ... See full document

... range of techniques for exploratory data analysis (Razmkhah, ...aim of CA is grouping objects (cases) into classes (clusters) so that objects within a class are similar to each other but different from ... See full document

... Sinkey and Greenawalt (1991) performed a regression analysis and reported that loan-loss rates in 1987 were positively associated with loan rates, volatile funds, and loan volume from the preceding three years. Palvia et ... See full document

... a brand positioned on CSR – “CSR brands” - and the others that, while engaging in CSR policies, are positioned on other elements, such as product features or ...use of CSR and, therefore, ... See full document

... one of the most important methods to enhance or change brand image and develop brand reputation » (Gwinner & Eaton, ...and brand that have sponsorship get better brand image and ... See full document

... results of this study indicated that brand image has positive and significant impact on consumer ...attention of practitioners to the key factors underlying brand effects, ... See full document

... this study. With differences in weather conditions in different parts of the city, the weather information gathered from the three weather stations used in the study may not in reality represent the ... See full document

... Antoncic and Prodan (2008) presented a firm performance model, which concentrated on corporate technological entrepreneurship (CTE) via alliances and networks. They recommended that firms should involve in ... See full document