МЕТОДЫ ТЕРРИТОРИАЛЬНОЙ ДИФФЕРЕНЦИАЦИИ ЦЕЛЕВЫХ ИНДИКАТОРОВ РЕГИОНАЛЬНЫХ ПРОГРАММ

-INTERNATIONAL RESEARCH JOURNAL

ISSN 2303-9868 PRINT

ISSN 2227-6017 ONLINE

№

4 (35) 2015

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: editors@research-journal.org : www.research-journal.org

15.05.2015.

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XXXVIII

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- 1960- – 1980- . ... 4

/ ECONOMICS... 5

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... 8

... 10

... 15

... 17

« » ... 18

, ... 20

( ) ... 21

... 22

: ... 27

31 ... 35

... 36

... 38

( . - - ) ... 41

DISPUTES AMONG THE RUSSIAN MEMBERSHIP IN WTO ... 43

... 44

« « » ... 47

... 48

... 51

... 54

... 56

... 58

... 59

... 61

SALES PROMOTION AS A MARKETING TOOL OF TRADE ORGANIZATION NETWORK ACTIVITIES ... 63

... 64

... 65

/ PHILOSOPHY 67

... 67

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« » . . ... 71

... 74

... 75

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/ PHILOLOGY ... 78

... 78

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. . ( « ») ... 85

METAPHORIC MODELS OF THE CONCEPT ‘FIRE’ IN THE ENGLISH LANGUAGE ... 87

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... 93

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COMEDY IN ADVERTIZING SLOGAN ... 96

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DENGLISH: ... 98

( . “THE HELP”) ... 99

... 101

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/ HISTORY

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Zael’skaya S.A.

CКЧНТНКЭО ШП ТЬЭШЫТМКХ SМТОЧМОЬ, ЬЬШМТКЭО ЫШПОЬЬШЫ, Orenburg State Pedagogical University

SOCIO-ECONOMIC PROBLEMS IN THE PERFORMANCE OF URAL PROFESSIONAL THEATER IN THE 1960S – 1980S

Abstract

The article investigates the problems of socio-economic and domestic plan faced professional theater groups in the Urals course of its activities. The basic difficulties and contradictions in the theaters, including difficulties with the material and technical base, personnel issue and a number of tasks of a creative nature.

Keywords: professional theater, frames theaters, theater groups, material and technical base of theaters, aesthetic education.

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References

1. Central'nyj gosudarstvennyj arhiv obshhestvennyh ob’edinenij Respubliki Bashkortostan (CGAOORB). F. 122. Op. 185. D. 238. L. 128, 130.

2. O edinennyj gosudarstvennyj arhiv Cheljabinskoj oblasti (OGAChO). F. P-288. Op. 193. D. 227. L. 23.

3. Centr dokumentacii obshhestvennyh ob#edinenij Sverdlovskoj oblasti (CDOOSO). F. 4. Op. 111. D. 613. L. 116. 4. Gosudarstvennyj arhiv Sverdlovskoj oblasti (GASO). F. R-2354. Op. 1. D. 1082. L. 3.

5. CDOOSO. F. 4. Op. 87. D. 195. L. 54-55. 6. CDOOSO. F. 4. Op. 106. D. 435. L. 108. 7. OGAChO. F. R-1605. Op. 1. D. 272. L. 3. 8. OGAChO. F. P-2942. Op. 1. D. 29. L. 21. 9. CGAOORB. F. 122. Op. 187. D. 289. L. 13-14. 10. OGAChO. F. P-2942. Op. 1. D. 37. L. 10. 11. CDOOSO. F. 4. Op. 111. D. 613. L. 116.

12. Zael’skaja S. A. Kul’turnoe prostranstvo Juzhnogo Urala v uslovijah sistemnyh reform (1985-2000 gg.). Orenburg: Izd-vo OGPU, 2011. 204 s.

13. Zael’skaja S. A., Ivanova A. G. Specifika I 5roblem kul’turnoj dejatel’nosti teatral’nyh kollektivov v uslovijah obshhestvennogo «гКЬЭШУК» I zarozhdenija hudozhestvennogo mnogoobrazija kul’tur v period perestrojki (1964-1991 gg.) // Izvestija Samarskogo nauchnogo МОЧЭЫК RШЬЬТУЬФШУ КФКНОЦТТ ЧКЮФ. β009. T. 11. № 6 (β). S. γβγ-330.

14. OGAChO. F. R-1589. Op. 1. D. 1542. L. 24. 15. OGAChO. F. R-1360. Op. 4. D. 248. L. 2-3. 16. CDOOSO. F. 4. Op. 111. D. 613. L. 115. 17. GASO. F. R-2354. Op. 1. D. 1082. L. 3.

/ ECONOMICS

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Arslanova G.H.1, Hismatullin M.M.2

1_{Teacher of department of Economy and Management of SKS,} 2_{candidate of economical sciences, docent of Economy, management and} tourism department,

Kazan state university of culture and arts

INFLUENCE OF IMPORT SUBSTITUTION IN THE INDUSTRY OF TOURISM ON SOCIAL AND ECONOMIC DEVELOPMENT OF BRANCH OF TOURISM AND HOSPITALITY

Abstract

The importance of studying tourism activity is determined by the growing importance of tourism in different spheres of social life. Nowadays tourism in Russia occupies one of leading places in the world in the field of international tourism. The article considers tourist and recreational potential of Russia, which helps to develop almost all types of tourism, thus contributing to the development of domestic tourism. Normative documents such as the State program of the Russian Federation "Development of culture and tourism" for 2013-2020, the Federal Target Program "Development of domestic and inbound tourism in the Russian Federation" (2011-2018I) were analyzed. The results of social and economic efficiency of development of tourism industry and hospitality were offered.

Keywords: tourism, hospitality, tourist and recreational potential, domestic tourism.

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. –2014.–№ 3 (29). – . 89–92. References

1. Arslanova G.H., M.M.Hismatullin Vlijanie industrii turizma na social'no-jekonomicheskoe razvitie regiona // Vektor nauki Tol'jattinskogo gosudarstvennogo universiteta. –2014.–№ γ (β9).– S.89-92.

2. Gosudarstvennaja programma Rossijskoj Federacii «Razvitie kul'tury i turizma» na 2013-2020 gody // Spravochno-pravovaja sistema «Konsul'tant Pljus». - Rezhim dostupa: lokal'nyj. - Data obnovlenija 10.04.2015.

3. Federal'naja celevaja programma "Razvitie vnutrennego i v’ezdnogo turizma v Rossijskoj Federacii» (β011 - 2018 gody) Spravochno-pravovaja sistema «Konsul'tant Pljus». - Rezhim dostupa: lokal'nyj. - Data obnovlenija 10.04.2015.

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Bagatova L.R. Student,

Kazan (Volga region) Federal University

IMPLEMENTATION OF THE MALTHUSIAN LAW IN THE MODERN WORLD

Abstract

The article considers the main statements of the Law of population of Thomas Malthus (1766-1834). There was constructed and analyzed econometric model and was found the correlation between factors proving the implementation of the Malthusian Law in the modern

аШrХН. AХЬШ аОrО МШЧЬТНОrОН ЭСО ЦКТЧ РШЯОrЧЦОЧЭ ЦОКЬurОЬ ТЧ ЬОЯОrКХ МШuЧЭrТОЬ ТЧ ШrНОr ЭШ ШЯОrМШЦТЧР ЭСО “MКХЭСuЬТКЧ ЭrКp”.

Keywords: the Malthusian Law, Malthusian trap (catastrophe), demographic crisis, positive and preventive checks.

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References

1. Galljamova D.H. Mirovaja jekonomika: uchebnoe posobie / D.H. Galljamova. – Kazan': Kazan. un-t, 2010. – 286 s.

2. Gusejnov R.M., Gorbacheva Ju.V., Rjabceva V.M. Istorija jekonomicheskih uchenij: uchebnik/pod obshh. red. Ju.V. Gorbachevoj. – M.: INFRA-M, Novosibirsk: Sibirskoe soglashenie, 2000. – 252 s.

3. Malthus T. Opyt o narodonaselenii (perev. I.Verner). – SPb.: Lan', 2013. – 316 s.

4. RB: Demograficheskaja programma [Jelektronnyj resurs] URL: http://traditio-ru.org/wiki/RB:Demograficheskaja_programma (data obrashhenija 16.04.2015).

5. Rybalka D. Tomas Robert. Mal'tus. Analiz teorii krizisa [Jelektronnyj resurs] URL: http://neoconomica.ru/theory.php?id=132 (data obrashhenija 16.04.2015).

6. Jadgarov Ja.S. Istorija jekonomicheskih uchenij: uchebnik / Ja.S. Jadgarov. – 4-e izd., pererab. i dop. – M.: INFRA-M, 2009. – 480 s.

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Berezhnoy V.I.1, Berezhnaya E.V.2

1_{Professor, Doctor of Economics, Kuban State University, a branch in Armavir;} 2_{Professor, Doctor of Economics,} North-Caucasus Federal University

LOGISTIC MODEL OF ORGANIZATION OF TRANSPORTATION OF BULK CARGO FOR ROAD CONSTRUCTION

Abstract

This paper proposes a methodological approach to the the formation of models for organizing transportation of bulk cargoes for road construction using the tools of queuing theory.

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References

1. Labsker L.G., Babeshko L.O. Teorija massovogo obsluzhivanija v jekonomicheskoj sfere: Ucheb. posobie – M.: Banki i birzhi, JuNITI, 1998. – 319 s.

2. Vorkut A.I. Gruzovye avtomobil'nye perevozki (Osnovy teorii transportnogo processa): Ucheb. posobie. – Kiev: Vishha shkola, 1979. – 392 s.

3. Lukinskij V.S., Zajcev E.I. Prognozirovanie nadezhnosti avtomobilej. – L.: Politehnika, 1991. – 224 s.

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Bryzgalov I.V.1, Ivanov V.V.2 1_{Doctor of Education,} 2_master

Ural Federal University

A NEW VISION OF FUNCTIONS OF MANAGEMENT IN THE MANAGEMENT OF SPORTS

Abstract

This article describes the well-known functions of management with the more detailed aspects: reveals a deeper vision of each of them and prove the need for a sports organization is all these features for effective management.

Keywords: management, functions of management, sport organization.

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References 1. Burganova L.A. Teorija upravlenija. – M.: Infra-M, 2008. – 144 s. 2. Gluhov V.V. Menedzhment. – M.: Infra-M, 2008. – 372 s.

3. Menedzhment: teoreticheskie osnovy i praktikum : Uchebnoe posobie dlja studentov vysshih zavedenij obrazovanija/ Oleg Girnjak, Petr Lazanovskij. -K.: Magnolija pljus; L'vov: Novyj Mir-β000, β00γ. −γ34 s.

4. «VТФТpОНТУК» ДJОХОФЭЫШЧЧвУ ЫОЬЮЫЬЖ. – Rezhim dostupa: www/ru.wikipedia.org/wiki/Funkcii_menedzhmenta

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¹Student at the Faculty of Economics and Management, ²candidate of economics, Associate Professor, Department of Finance and Credit,

Southwest State University

FINANCIAL MARKET AND ITS ROLE IN THE PROMOTION OF ECONOMIC DEVELOPMENT

Abstract

The article considers the impact of the financial market on Russia's economic development through the study of changes in the volume of investment in fixed capital and financial market assets ratio to GDP.

Keywords: financial market, economic development, investment, real sector of the economy.

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1. Hodunova MA A holistic approach to the development of the financial market in the region // Herald Financial instituta. 2012. -№1. - S. 128–134

2. Electronic resource / www.gks.ru

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Senior Lecturer of the Department «PЫТЯКЭО КЧН pЮЛХТМ ХКа», PОЧгК SЭКЭО UЧТЯОЫЬТЭв, PОЧгК THE AMBIGUITY OF INTERPRETATIONS OF THE TERM "CONSUMER CREDIT

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This paper presents a legal analysis of the concept of "consumer credit" from a legal and economic point of view. Shows the different approaches and opinions, conclusions on the future development of consumer lending in Russia.

Keywords: law, onsumer credit, prospects, the rules of law.

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References

1. Grazhdanskij kodeks Rossijskoj Federacii (chast' pervaja) ot γ0.11.1994 № 51-FZ (v red. 22.11.2014) // Rossijskaja gazeta. – 1994. – № βγ8, βγ9.

2. Grazhdanskij kodeks Rossijskoj Federacii (chast' vtoraja) ot β6.01.1996 № 14-FZ (v red. 31.12.2014) // Rossijskaja gazeta. – 1996. – № βγ,β4,β5,β7.

3. Federal'nyj zakon ot 21.12.2013 N 353-FГ «O pШЭЫОЛТЭОХ'ЬФШЦ ФЫОНТЭО (гКУЦО)» // SГ RF. – 23.12.2013. – N51. – St. 6673. 4. Danilenko S. Potrebitel'skij kredit: porjadok predostavlenija i posledstvija nevozvrata // Hozjajstvo i pravo.- 2009. -N 4.

5. Kazakova E.B., Ermolaev K.A. Potrebitel'skij kredit v Rossii: problemnye aspekty pravovogo regulirovanija. – Nadezhnost' i kachestvo-2012: trudy Mezhdunarodnogo simpoziuma v 2 t. / pod red. N.K. Jurkova. – Penza: Izd-vo PGU, 2012.

6. Kazakova E.B., Ermolaev K.A. Problemy potrebitel'skogo kreditovanija v Rossii // Aktual'nye problemy gumanitarnyh i ОЬЭОЬЭЯОЧЧвС ЧКЮФ. VШХРШРЫКН. β01β. №11.

7. KКгКФШЯК E.B. VШгЦШгСЧШЬЭТ Т pОЫЬpОФЭТЯв ЫШЬЬТУЬФШРШ ТpШЭОМСЧШРШ ФЫОНТЭШЯКЧТУК // RШЬЬТУЬФКУК УЮЬЭТМТУК. β011. №β. 8. Kazakova E.B. Problemy ТpШЭОМСЧШРШ ФЫОНТЭШЯКЧТУК Я RШЬЬТТ // RШЬЬТУЬФКУК УЮЬЭТМТУК. β010. №5.

9. Kazakova E.B. Samozashhita kak juridicheskoe sredstvo: problemy teorii i praktiki. Monografija. Penza, 2007.

10. Kazakova E.B. Aktual'nye voprosy samozashhity v razlichnyh otrasljah rossijskogo prava v sovremennyh uslovijah // Rossijskaja УЮЬЭТМТУК, β01β. №6.

11. Kazakova E.B. Formirovanie instituta samozashhity v rossijskom zakonodatel'stve // Pravo i gosudarstvo: teorija i praktika. 2010. №5.

12. Kazakova E.B. Istorija vozniknovenija i pravovye problemy primenenija neobhodimoj oborony kak odnogo iz sposobov ЬКЦШгКЬССТЭв // // PЫКЯШЯКУК pШХТЭТФК Т pЫКЯШЯКУК гСТгЧ'. β008. №1.

13. Kazakova E.B. Pravovaja politika gosudarstva v sfere sovershenstvovanija zakonodatel'stva o samozashhite // Pravovaja politika i pЫКЯШЯКУК гСТгЧ'. β005. №4.

14. Kirichuk A.A. Potrebitel'skij kredit: zashhita prav zaemshhika // Zakonodatel'stvo.- 2007. - №1β. 15. Rid Je., Kotter R., Gill Je. Kommercheskie banki / Pod red. V.M. Usoskina. M.: Progress, 1983. 16. Tedeev A.A. Bankovskoe pravo: Ucheb. M.: JeKSMO, 2005.

17. Finansovo-kreditnyj jenciklopedicheskij slovar' / Pod obshh. red. A.G. Grjaznovoj. M.: Finansy i statistika, 2002.

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Vil'danova I.I.1, Kuvatova P.R.2

1_Student, 2_student,

Bashkir State University

Abstract

In article concepts inflation, profit and economic growth and their influence on national economy are considered.

Keywords: inflation, profit, economic growth.

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1. Economic theory: Studies. a grant / Under the editorship of N. I. Bazylev. - M.: INFRA – M, 2011. – 662 pages.

2. Economic theory: The textbook / Under the editorship of N. I. Bazylev, S. P. Gurko. – M.: INFRA-M, 2010. – 512 pages.

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Egorova L.R.

Candidate of Economic Sciences, State housing inspectorate of Murmansk region

INSTALLATION OF ALL-HOUSE (COLLECTIVE) METERING DEVICES OF MUNICIPAL RESOURCES

Abstract

IЧ КrЭТМХО ТЦpХОЦОЧЭКЭТШЧ ШП prШЯТЬТШЧЬ ШП ЭСО FОНОrКХ ХКа ПrШЦ 23.011.2009 № 261-FZ "About energy saving and increase of power efficiency and about modification of separate acts of the Russian Federation" regarding the equipment is considered by all-house (collective) metering devices of municipal resources.

Keywords: installation, all-house (collective) metering devices of municipal resources.

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1. The housing code of the Russian Federation (in an edition of 29.12.2014//the Consultant Plus: URL: http://www.consultant.ru). β. TСО ПОНОЫКХ ХКа ПЫШЦ βγ.011.β009 № β61-FZ "About energy saving and increase of power efficiency and about modification of separate acts of the Russian Federation" (in an edition of 29.12.2014//the Consultant Plus: URL: http://www.consultant.ru).

3. Rules of the maintenance of the general property in an apartment house, approved as the resolution of the Government of the Russian FОНОЫКЭТШЧ ШП 1γ.08.β006 № 491 (ТЧ КЧ ОНТЭТШЧ ШП β6.0γ.β014//ЭСО CШЧЬЮХЭКЧЭ PХЮЬ: URL: СЭЭp://ааw.consultant.ru.).

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Zimina G.A.1, Rastegaeva F.S.2, Shashkova T.N.3

1_{Candidate of technical sciences, associated professor of the department “AММШЮЧЭТЧР, КЮНТЭТЧР, ЬЭКЭТЬЭТМЬ”,} 2_{DШМЭШЫ ШП ОМШЧШЦТМ ЬМТОЧМОЬ, КЬЬШМТКЭОН pЫШПОЬЬШЫ ШП ЭСО НОpКЫЭЦОЧЭ “AММШЮЧЭТЧР, КЮНТЭТЧР, ЬЭКЭТЬЭТМЬ”,} 3_{МКЧНТНКЭО ШП ОМШЧШЦТМ ЬМТОЧМОЬ, КЬЬШМТКЭОН pЫШПОЬЬШЫ ШП ЭСО НОpКЫЭЦОЧЭ “AММШЮЧЭТЧР, КЮНТЭТЧР, ЬЭКЭТЬЭТМЬ”}

Ufa Branch of Financial University under the Government of Russian Federation

METHODOLOGICAL ASPECTS OF THE ANALYSIS AND PERFORMANCE EVALUATION OF PROCUREMENT ACTIVITIES IN THE OIL REFINERIES

Abstract

Keywords: procurement, refining industry, the system of indicators to assess the effectiveness of procurement, SAP project.

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References

1. GШЯОЫЧЦОЧЭ DОМЫОО ШП ApЫТХ 15, β014 №γβ8 «OЧ КppЫШЯКХ ШП ЭСО ЬЭКЭО pЫШРЫКЦ ШП ЭСО RЮЬЬТКЧ FОНeration "The development of industry and increase its competitiveness" [Electronic resource] Electronic periodical Supplemental legal system Consultant Plus: Version Prof. Date of access: 06.06.2014.

2. Order of the Government of the Russian Federation on AЮРЮЬЭ β9, β01γ №15γ5-p "On approval of the state program of the Russian Federation "The development of industry and increase its competitiveness" (revised)" [Electronic resource] Electronic periodical Supplemental legal system Consultant Plus: Version Prof. Date of access: 06.06.2014.

3. Hadjinsky A.M. Logistics: - M .: Dashkov & Co, 2013. - 408 p.

4. The thesis for the degree of Candidate of Economic Sciences Zolotuhina TV "Organizational and economic support for modernization of the oil refining industry" specialty 08.00.05 - "Economics and Management of National Economy: Economics, organization and management of enterprises, branches, complexes (industry)." Nizhny Novgorod, 2014.

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Kabir L.S.1, Yakovlev I.A.2 1_{Doctor of Economics,} 2_{PhD (Economics),}

«Financial Research Institute» (FRI)

CURRENCY POLICY OF RUSSIA: THE MOVEMENT TO FINANCIAL STABILITY AND FINANCIAL SAFETY IN THE GLOBAL WORLD

Abstract

In article analyzes of formation and development of the modern currency policy of Russia and suggests a qualitative characteristic of its development stages. On the basis of the analysis of the world currency system evolution and the comparison of the revealed features of development of national currency policy the authors of the article identify difficulties in implementation of the independent national policy at the present stage which is characterized by financial globalization and a crisis of the world currency system. The article presents the author's views on the choice of direction of further development of the national currency policy.

Keywords: currency policy, exchange rate, cross-border capital movement, liberalization of capital flows, exchange rate regime, targeting, dual currency basket.

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1β. . / . . .: - , 1996

13. Mundell RШЛОЫЭ AХОбКЧНОЫ «UЬОЬ КЧН AЛЮЬОЬ ШП GЫОЬСКЦ’Ь LКа ТЧ ЭСО HТЬЭШЫв ШП MШЧОв» // Zagreb Journal of Economics.1998.

Volume β. №β. Д Ж URL: http://www.columbia.edu/~ram15/grash.html

14. (

) // . 2009. №6. .60-72 References

1. Anosova L.A., Kabir L.S. Economic integration in the modern world both an economic regionalism//Economy and management. β014. № γ. .4-9

2. Lukyanov F. Kitaysky year? [Electronic resource] URL: http://www.rg.ru

3. The law of the Russian Federation of 09.10.1992 No. 3615-1 \"On currency regulation and currency control \" (in an edition of amendment and additional)

4. TСО ПОНОЫКХ ХКа ШП 10.1β.β00γ №17γ-FZ \"On currency regulation and currency control \" (in an edition of amendment and additional)

5. John D. Daniels, Li X. Radeba. International business: environment and business operations. The lane about English, 6th prod. – M.: "Business of Ltd.", 1994. – p.240-242

6. Dynamics of an official rate of the set currency / the Official site of Bank of Russia [Electronic resource] of URL: http://www.cbr.ru/currency_base

7. About parameters of course policy of Bank of Russia. On August 18, 2014//Press releases concerning a monetary policy [Electronic resource] of URL: http://www.cbr.ru/press

8. About system of percentage tools of a monetary policy of Bank of Russia. On September 13, 2013//Press releases concerning a monetary policy [Electronic resource] of URL: http://www.cbr.ru/press

9. About parameters of course policy of Bank of Russia. On November 5, 2014//Press releases concerning a monetary policy [Electronic resource] of URL: http://www.cbr.ru/press

10. About parameters of course policy of Bank of Russia. On November 10, 2014//Press releases concerning a monetary policy [Electronic resource] of URL: http://www.cbr.ru/press

11. The report "About \"to a monetary policy \""//ЭСО IЧПШЫЦКЭТШЧ КЧН КЧКХвЭТМКХ МШХХОМЭТШЧ.: M.: BКЧФ ШП RЮЬЬТК. β015. №1 (MКЫМС). [Electronic resource] URL: http://www.cbr.ru/publ/ddcp/2015_01_ddcp.pdf

12. Soros Dzh. Crisis of world capitalism / Lane with English M.: INFRA-M, 1996

13. Mundell Robert Alexander "Uses and Abuses of Gresham's Law in the History of Money"//Zagreb Journal of Economics.1998. VШХЮЦО β. №β. ДEХОМЭЫШЧТМ ЫОЬШЮЫМОЖ URL: СЭЭp://ааа.МШХЮЦЛТК.ОНЮ/~ram15/grash.html

14. Currency problems of innovative development of economy of Russia (on materials of a round table in Financial academy at the Government of the Russian Federation)//Money and the credit. β009. №6. .60-72

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1_{Candidate of Economic Sciences,} 2_{Candidate of Economic Sciences,}

All-Russian Research Institute of organization of production, labor and management in agriculture METHODS TERRITORIAL DIFFERENTIATION OF TARGET

32

Abstract

The article deals with the issues of resource balance regional development programs in agriculture. Proposed materials and areas of Sverdlovsk Region tested a method for calculating the specific standards of investment and their use to ensure linkages with indicators of output growth.

Keywords: regional programs, balance, investment, growth rates.

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