consumer behaviour
Consumer behaviour in wine tourism: involvement, destination emotions and place attachment in the wine tourist behaviour during the Porto wine cellars visits context
... in consumer behaviour has been widely debated, used and associated with a large number of studies in marketing, tourism, recreation, sports, advertising, products classes, services, and others market ...
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Audio branding empowerment: a dissertation proposal about the interactive process between brands and consumer behaviour
... His study participants were told they could take one of the two pens home with them as a reward for their involvement in the study. Results showed that 79 percent chose to keep the pen paired with liked music rather than ...
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IMPACT OF PROMOTIONAL STRATEGY ON CONSUMER BEHAVIOUR AND SUSTAINABLE DEVELOPMENT OF DAIRY PRODUCTS MARKET
... of consumer buying behaviour infl uence, ...of consumer behaviour performed in the dairy market for KZSM (National Association of Dairy ...of consumer purchasing behaviour are the ...
9
Experiencing ar in retail: the influence of moment marketing and avatars on consumer behaviour
... 3 Parallelly, as VR based studies concerning food retail environments grow (Waterlander, Mhurchu, & Steenhuis, 2012; Kim et al., 2014; Massara, Liu, and Melara, 2010; Breen, 2009; Shankar at al., 2011), there is yet ...
108
Bank Image Structure: The Relationship to Consumer Behaviour
... As far as banking services are concerned, publications in as early as in the 1990s indicated that the relationship between image, quality, customer satisfaction and loyalty may be influenced by the nature of the ...
18
CONCERN FOR THE ENVIRONMENT AND ITS IMPLICATIONS FOR THE CONSUMER BEHAVIOUR IN THE SPHERE OF FOOD AND NUTRITION
... in consumer behaviour towards food implied by the concern for the environment, quantitative research was carried out on a representative sample of ńŃŃŃ Polish ...in behaviour in line with the concept ...
10
Consumer Behaviour T oward Information Technolo gy Adoption on 3G Mobile Phone Usage in India
... chatting services (Wel et al., 2013), and in shaping users’ attitude and intention to use multimedia messaging services (Kim et al., 2011). Perceived ease of use was a key determinant of consumers’ acceptance in mobile ...
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Predictive Consumer Behaviour Analysis
... A análise de clusters relativa ao perfil do consumidor tinha como objetivo compreender quais os clientes mais fiéis à cadeia de supermercado e identificar os produtos mai[r] ...
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Colourless, tasteless, and odourless: the impact of bottled water brand personality on consumer behaviour
... 9 Since brands are social objects, socially constructed, this presumes that consumers are actively involved in that creation (Muniz and O’Guinn, 2001; Sweeney and Brandon, 2006). Although consumers differ in the way they ...
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EDUCATIONAL INOVATION AND CONSUMER BEHAVIOUR. A STUDY OF STUDENTS PERCEPTIONS ON THE USE OF E-LEARNING IN CLASS.
... The semi-guided interviews were made based on a conversation guide shaped around three main objectives: to determine students' perceptions on e-learning platforms, [r] ...
5
ROMANTIC RELATIONSHIPS AND CONSUMER BEHAVIOUR: HOW PARTNERS INFLUENCE EACH OTHER IN THEIR ATTITUDES AND PURCHASE INTENTIONS
... Health Benefits Product (after watching video) Male Day 1 13.. Green Products Identification Female Day 2.[r] ...
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Firm and Consumer Behaviour in Energy Markets
... Different reasons have been given in order to explain self-rationing and self-disconnection: inconvenience/transport costs, forgetting to top up, financial constraints or coordination issues (Brutscher 2012b; O’Sullivan ...
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THE INFLUENCE OF SERVICE QUALITY AND SATISFACTION IN CONSUMER BEHAVIOUR INTENTION: AN EMPIRICAL STUDY OF A CHARTER AIRLINE
... Taking into account that behavioural intentions is the dependent variable that shows the most similarities with effective behaviours, it has a higher potential of validity. Consequently, marketing practitioners need to ...
50
THE IMPACT OF USING COMPOSTABLE CARRIER BAGS ON CONSUMER BEHAVIOUR IN THE CITY OF BELO HORIZONTE, BRAZIL
... However, consumer behavior is changing as discussions on this topic become more prevalent, influencing consumer choice of products and retailers. It is important to point out that for Blackwell, Miniard ...
20
Catarina Oom Montellano, 1640 A Project carried out on Children Consumer Behaviour, with the supervision of: Professor Luísa Agante
... Olá, o meu nome é Catarina, sou aluna do Mestrado de Gestão da Universidade Nova Business School of Business and Economics e precisava muito da vossa ajuda para um projeto que tenho de[r] ...
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Maria João Madeira da Silva, 702 A Project carried out on Children Consumer Behaviour, with the supervision of: Professor Luísa Agante
... Appendix 52- Cross tabulation: Parents’ purchase intention *nutritional labelling system: Between Reference Intake and Traffic Light Labelling Systems ..?. 44.[r] ...
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Food bar labels: consumer behaviour and veracity of the available information Rótulos de barras alimentícias: comportamento do consumidor e veracidade de informações disponíveis
... determine consumer habits; and (iii) to determine the sugar contents of commercial food bars (conventional, sugar-free and light) to confirm the veracity of the information available on the labels of these ...
9
Comportamento e perfil do consumidor de comidas típicas no mercado da gastronomia Paraense / Consumer behaviour and profile of typical foods in the Pará gastronomy market
... the consumer of typical foods in the Pará gastronomy market, using as a methodology the "Survey" type survey to obtain information on characteristics and behavior of the ...
20
Understanding product di fferentiation failures: The role of product knowledge and brand credence in olive oil markets
... understanding consumer behaviour in situations where product differentiation failures occur is essential to resolving this ...both consumer information and inferences made from informational sti- ...
10
Characterization of tradional cooked blood and rice sausage from Monchique and shelf life study with different packaging technologies
... Microbiological challenge tests (MCT) are reported to be very useful in REPFEDs, being part of code of hygienic practice of international guidelines (CAC, 1999). Although foods shelf life determination can be based on ...
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